Le Labo has launched Violette 30, a new fragrance.
Within the lexicon of floriography — the secret language of flowers meticulously preserved in Victorian-era texts — the violet evades easy explanation. Across history, violets have symbolized a delightfully paradoxical bouquet of meaning, standing for both burning passion and wide-eyed innocence, steadfast strength and poetic delicacy, measured wisdom and persistent optimism.
VIOLETTE 30 is an ode to the undefinable contrasts in a single specimen. Centered around the rarer, shadow-seeking white violet – at once crystalline and untethered – it pairs verdant green floral notes with white tea notes, cedarwood, and a touch of guaiacwood. Familiar yet unknown, it is a study in saying yes to contradiction; a call to reclaim and embrace our many multitudes.
Le Labo Violette 30 is available now at Breuninger in Germany, in 50 and 100 ml Eau de Parfum.